Spanish government campaign: ‘All bodies are beach bodies’

A nice try, you might think. However, not everyone is happy with the campaign, as social media has also had the requisite criticism.

The launched campaign also includes a poster. Many women are depicted in this poster. It’s about women of all sizes, colors and ages. The poster also features a woman visibly undergoing a mastectomy. “All bodies are beach bodies,” Social Affairs Minister Ioan Belara said at the launch of the campaign.

Check out the poster below.