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About seventy million people have created an account on Threads from Wednesday night to Thursday. Facebook’s parent company Meta’s new social media platform has to compete with Twitter.
The number of users is “beyond expectations”, Meta boss Mark Zuckerberg reports on his own Threads account. The application is available in around 100 countries, but not yet in the European Union.
Meta launched Threads overnight from Wednesday to Thursday. On Thursday, Zuckerberg reported that Threads already had ten million users in the first hours after launch. Several celebrities are now active on the platform, including actor Hugh Jackman and singer Jennifer Lopez.
The fact that Threads cannot yet be used in the EU is, according to Meta, due to ambiguities surrounding European regulations.
Competitor Twitter has been struggling since the takeover by billionaire Elon Musk. Threads is now considered Twitter’s biggest rival.
For example, Twitter recently imposed a temporary limit on the number of posts users can read. The platform reportedly made this decision because AI companies would collect data from Twitter on a massive scale. Companies would use this data to train their language models.
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